Ly (Lee) Lim
Helping business owners move from AI confusion to clear, practical next steps.
About Lee
Ly Lim — also known as Lee — is the Founder of AI Expertise, an Adelaide-based AI training and automation business. She helps small business owners understand where AI genuinely fits, and how to apply it without the overwhelm.
Lee brings experience across business strategy, marketing, customer journeys, systems, digital tools and small-business growth. Her approach is practical, plain-English and focused on real outcomes — not hype.
- Mapping where AI saves you the most time
- Choosing the right first step: learn, buy or build
- Practical AI for marketing, admin & follow-up
- Strategy-first roadmaps for small teams
- RoleFounder, AI Expertise
- Based inAdelaide, South Australia
- FocusPractical AI for small business
- Also known asLee Lim
Book a free 20-minute call with Lee.
Pick a time that suits you. Tell us what you'd like to fix and you'll leave with a clear, specific next step — no jargon, no hard sell.
Already know what you need?
If we've already spoken, or you know exactly which service you want, you can skip the intro call and book a service call directly.
About Lee.
Ly Lim — also known as Lee Lim — is the Founder of AI Expertise, an Adelaide-based AI training and automation business. She helps small business owners use AI practically, without the overwhelm.
Lee helps business owners work out where AI fits, what to use first, and how to turn it into real results — across strategy, marketing, admin and customer follow-up.
Use the booking calendar on this page to book a free 20-minute call. If you already know which service you need, you can book a service call instead.
Lee is based in Adelaide, South Australia. AI Expertise runs local workshops and onsite audits, and supports businesses across Australia online.